http://www.ysmblog.com/blog/2008/08/20/turning-up-or-down-the-volume/ The official blog of Yahoo! Search Marketing Fri, 30 Jul 2010 05:47:40 +0000 http://wordpress.org/?v=2.8.4 hourly 1 http://www.ysmblog.com/blog/2008/08/20/turning-up-or-down-the-volume/comment-page-1/#comment-860029 unlimited Mon, 19 Oct 2009 16:45:36 +0000 http://www.ysmblog.com/blog/2008/08/20/turning-up-or-down-the-volume/#comment-860029 Low tail keywords work for low budgets. It is no point in spending a whole lot of money if you are not going to get good results. It is better to invest the same money in less searched keywords which will give you a better result for your business. The key factor is to find the right keywords for each business. These strategies are very good, some of us had to learn them the hard way. Low tail keywords work for low budgets. It is no point in spending a whole lot of money if you are not going to get good results. It is better to invest the same money in less searched keywords which will give you a better result for your business. The key factor is to find the right keywords for each business. These strategies are very good, some of us had to learn them the hard way.

]]> http://www.ysmblog.com/blog/2008/08/20/turning-up-or-down-the-volume/comment-page-1/#comment-577329 TradeFedPhil Thu, 18 Sep 2008 17:44:43 +0000 http://www.ysmblog.com/blog/2008/08/20/turning-up-or-down-the-volume/#comment-577329 If it is a new industry or product line that you are marketing, be sure to sign a customer up for at least 6 months. You will need some time to refine your keywords and tune your traffic. Give yourself room in the first month to spend enough to kick off your campaign and sample the results. We also make sure that we publish quality content related to events like <a href="http://www.tradefederation.tv/NewsList.asp?Manuf=Pro%20Surfing%20at%20Trestles%202008" rel="nofollow">Pro Surfing Trestles 2008</a>. If you are branding with a good size budget you can mix in some general keywords and phrases. Continue to <b>create new keyword combinations</b> through out the campaign too. Otherwise create good content and publish it on community sites</b> to attract ranking for generic keywords. If it is a new industry or product line that you are marketing, be sure to sign a customer up for at least 6 months. You will need some time to refine your keywords and tune your traffic. Give yourself room in the first month to spend enough to kick off your campaign and sample the results. We also make sure that we publish quality content related to events like Pro Surfing Trestles 2008. If you are branding with a good size budget you can mix in some general keywords and phrases. Continue to create new keyword combinations through out the campaign too. Otherwise create good content and publish it on community sites to attract ranking for generic keywords.

]]> http://www.ysmblog.com/blog/2008/08/20/turning-up-or-down-the-volume/comment-page-1/#comment-577148 subroto chakravarty Thu, 18 Sep 2008 16:04:26 +0000 http://www.ysmblog.com/blog/2008/08/20/turning-up-or-down-the-volume/#comment-577148 I want to have more visitors. I am new to search marketing and have used higher search term keywords which is increasing my overall cost. I will now try to add lower term keywords and will check my account regularly. I want to have more visitors. I am new to search marketing and have used higher search term keywords which is increasing my overall cost. I will now try to add lower term keywords and will check my account regularly.

]]> http://www.ysmblog.com/blog/2008/08/20/turning-up-or-down-the-volume/comment-page-1/#comment-577127 Eric Thu, 18 Sep 2008 15:51:54 +0000 http://www.ysmblog.com/blog/2008/08/20/turning-up-or-down-the-volume/#comment-577127 Nice article. We will begin using these strategies for www.myjewelrybid.com. Thanks. Nice article. We will begin using these strategies for http://www.myjewelrybid.com. Thanks.

]]> http://www.ysmblog.com/blog/2008/08/20/turning-up-or-down-the-volume/comment-page-1/#comment-575463 coolwebdeveloper Thu, 18 Sep 2008 00:22:11 +0000 http://www.ysmblog.com/blog/2008/08/20/turning-up-or-down-the-volume/#comment-575463 This is so true. I am new to search marketing and have been using some higher search term keywords, but that was increasing my overall cost. I am using less searched keywords now and since then have been getting more impressions a slightly less clicks though but have been increasing my repository of keywords everyday. Learned at last after losing some bucks :) This is so true. I am new to search marketing and have been using some higher search term keywords, but that was increasing my overall cost. I am using less searched keywords now and since then have been getting more impressions a slightly less clicks though but have been increasing my repository of keywords everyday. Learned at last after losing some bucks

]]> http://www.ysmblog.com/blog/2008/08/20/turning-up-or-down-the-volume/comment-page-1/#comment-572101 NDN Tue, 16 Sep 2008 16:13:23 +0000 http://www.ysmblog.com/blog/2008/08/20/turning-up-or-down-the-volume/#comment-572101 Being a small site, and that I am only looking for traffic (I have no direct market offers), long-tail/low-volume keywords are the only way I go with my campaigns. It makes me no sense to buy $1.00 a click or more. Glad to see this post affirming my love for long-tail, low-volume keywords. Being a small site, and that I am only looking for traffic (I have no direct market offers), long-tail/low-volume keywords are the only way I go with my campaigns. It makes me no sense to buy $1.00 a click or more. Glad to see this post affirming my love for long-tail, low-volume keywords.

]]> http://www.ysmblog.com/blog/2008/08/20/turning-up-or-down-the-volume/comment-page-1/#comment-568458 The Unit Mon, 15 Sep 2008 00:05:28 +0000 http://www.ysmblog.com/blog/2008/08/20/turning-up-or-down-the-volume/#comment-568458 I get great ROI from the lower searched terms than the higher searched terms, but you still need to have both, unfortunately. I get great ROI from the lower searched terms than the higher searched terms, but you still need to have both, unfortunately.

]]> http://www.ysmblog.com/blog/2008/08/20/turning-up-or-down-the-volume/comment-page-1/#comment-508487 Search Engine News » Turning Up (or Down) the Volume Thu, 21 Aug 2008 07:39:19 +0000 http://www.ysmblog.com/blog/2008/08/20/turning-up-or-down-the-volume/#comment-508487 [...] More from www.ysmblog.com… [...] [...] More from http://www.ysmblog.com…; [...]

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