Posts filed under 'Events'
August 12th, 2010
Meet top Yahoos at Search Engine Strategies, San Francisco, August 17–19
 This is going to be fun.
Search Engine Strategies, the undisputed Lollapalooza of search marketing conferences, comes to San Francisco for the first time next week. Along with thousands of marketers and agency professionals with whom to network and schmooze, the conference offers opportunities to learn search marketing strategies for all levels from entry to over-experienced.
And Yahoo! will be there in force, because search is a part of our core being, woven throughout the Yahoo! Network, helping you reach audiences at a vast scale.
What: Search Engine Strategies
Where: Moscone Center, San Francisco
When: August 17 – 19, 2010
Why: Because search marketing is ever-evolving and you’d better evolve with it if you’re going to keep your results on top—and because you’ll have a swell time meeting and greeting others in this vibrant field
Some Yahoo! highlights:
Tuesday, August 17
Search: Where to Next?
11:30 a.m.–12:30 p.m.
The Yahoo! on Tap: Shashi Seth, Senior Vice President, Search Products
Digital Asset Optimization
1:30 p.m.–2:30 p.m.
The Yahoo! on Tap: Josh Cobb, Sr. Director, Americas/Business Development & Partnerships Group
Price-per-Click (PPC) Lab
3:00 p.m.–5:15 p.m.
The Yahoo! on Tap: David Roth, Director of Search Marketing
Developing Great Content
4:15 p.m.–5:15 p.m.
The Yahoo! on Tap: Wendi Sturgis, Vice President, North America, Business Development and Partnership Group
Wednesday, August 18
Crossing the Digital Divide: The Leap from Search to Display
11:00 a.m.–12:00 p.m.
The Yahoo! on Tap: Dave Zinman, Vice President and General Manager, Display Advertising
Getting Mobilized Marketing Strategies
1:00 p.m.–2:00 p.m.
The Yahoo! on Tap: Paul Cushman, Senior Director, Mobile Sales Strategy
Thursday, August 19
Social and the Marketing Mix
2:00 p.m.–3:00 p.m.
The Yahoo! on Tap: Bobby Figueroa, Vice President, Product Development
Advanced Paid Search Tactics
4:45 p.m.–5:45 p.m.
The Yahoo! on Tap: Jon Mette, Senior Strategist, Search Optimization and Strategy
Party time, and we’re buying!
All work and no play…well, you know the rest. To help you celebrate your search success, Yahoo! and Bing will host a networking cocktail reception on Tuesday evening, August 17, at 5:15 p.m. in the Expo Reception Hall. Join us for libations, shop-talk, gossip and more. And be sure to visit us at booth 312.
Can’t be there in person?
We’ll be tweeting (#sessf), posting to Facebook, uploading snaps to our Flickr page, blogging and taking video at these and other SES events, so you won’t miss a thing.
Helpful hint: If you do come, dress warmly, San Francisco is experiencing one of the coldest summers on record.
— Michael Mattis
July 8th, 2010
Meet and greets marketers shouldn’t miss
 We’d like to share some of the spectacular upcoming events around the globe in July, and also show you how you can find more local events and communities for Search and Social near you. We’ve included the Twitter pages for the events, so you can follow chatter from the event organizers even if you can’t go. Hint: be sure to follow the hashtags for the events too.
Social Media Marketing Conference, San Francisco
Website: http://socialmediamarketing.co.uk/sanfrancisco/
Where: San Francisco, CA
When: July 8
Cost: $395
Twitter: (hashtag: #smmsf)
Event Description: During this one-day event, a team of renowned marketing experts will provide guidance on how to effectively engage with customers via social media, give tips on how to maximize the impact of your campaigns and offer insights into new services to try and trends to watch out for. This is the ultimate event for anyone involved in social media or digital marketing.
Blueglass, L.A.
Website: http://www.blueglass.com/conferences/la/
Where: Marina Del Rey, CA
When: July 19-20
Cost: $525
Twitter: @blueglassinc
Event Description: BlueGlass LA is an online marketing conference featuring the top social media, search marketing & business experts in the industry today. It has been designed to give you the best in topics, trends, strategies, and networking possibilities.
Word of Mouth Super Genius!
Website: http://www.blueglass.com/conferences/la/
Where: Chelsea Piers, New York, NY
When: July 20
Cost: $750
Twitter: @gaspedal
Event Description: Word of mouth how-to classes, case studies, and small group discussions with word-of-mouth authors.
2010 Fortune Brainstorm
Website: http://www.fortuneconferences.com/brainstormtech/
Where: Aspen, CO
When: July 22-24
Cost: $3,500
Twitter: @brainstormtech
Event Description: Fortune Brainstorm: TECH is a marketplace of ideas that assembles the smartest people we know — the world’s top technology and media thinkers, operators, entrepreneurs, innovators, and influencers. These leaders inspire a conversation that informs Fortune’s editorial coverage throughout the year.
Supernova Forum 2010: Perestroika
Website: http://supernovahub.com/
Where: Philadelphia, PA
When: July 29-30
Cost: $150 – $200
Twitter: @supernovahub
Event Description: Supernova explores the transformation of computing, communications, business, and society in the Network Age. Held since 2002, Supernova events bring together several hundred leading executives, entrepreneurs, intellectuals, government officials, and business practitioners to make connections, discuss emerging trends, and discover innovative new ideas and companies.
Online Marketing Summit
Website: http://www.onlinemarketingconnect.com/events/
Where/When: Philadelphia July 8, New York July 9, Washington DC July 12, Atlanta July 14, Charlotte July 16, Dallas July 19, Austin July 21, Houston July 23
Cost: ~ $99 -$369
Twitter: @OMsummit
Event Description: Each event includes hands-on training workshops, one-on-one personalized labs with experts, thought-leadership presentations, and peer-to-peer collaboration. From the online novice to the eMarketing expert, there are sessions that will benefit all corporate, brand, and online marketers.
Find Local Events and Communities in Your Area
What would be more apropos than social networks online where you can find SEO and social networking events? Below we’ll list several sites where you can find local events, meetups, and even people with similar interests in your area.
SEMPO
SEMPO lists 27 local committees and working groups in cities like San Francisco, New York, Chicago, Boston, and several more in the US and abroad.
Upcoming
Find events by date, location, topic, or what you’re friends are doing. Sign in and keep track of your past, current, and future events. You can also create, manage, and promote your own events.
Meetup
Create meetups and share with your friends and peers. Find events by keyword, location, popular topics, fastest growing topics or largest meetup cities.
Eventbrite
Find events by location, category or date, and sort by distance, date, or best match. You can also publish events, sell tickets, and promote them in social networks.
LinkedIn Events
Search for events listed on LinkedIn by event type, keyword, time period and/or location.
Twitter Search
Use Twitter’s advanced search to see what people are saying about the industry (or anything) near you. It’s a good way to find friends with similar interests nearby.
— Laura Lippay
Visit Laura at Lip Service, and see some of her previous posts, “Examining Your Backlinks with Yahoo! Site Explorer” and “Defining Your Target Audience for SEO.”
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