Comments on: Video: Yahoo’s Mitch Spolan on Search Retargeting http://www.ysmblog.com/blog/2009/10/16/video-yahoos-mitch-spolan-on-search-retargeting/ The official blog of Yahoo! Search Marketing Wed, 17 Mar 2010 21:16:36 +0000 http://wordpress.org/?v=2.8.4 hourly 1 By: Mel http://www.ysmblog.com/blog/2009/10/16/video-yahoos-mitch-spolan-on-search-retargeting/comment-page-1/#comment-872556 Mel Wed, 25 Nov 2009 16:55:04 +0000 http://www.ysmblog.com/blog/?p=885#comment-872556 Huh? That video creates more questions than answers. Huh? That video creates more questions than answers.

]]> By: Don Plain http://www.ysmblog.com/blog/2009/10/16/video-yahoos-mitch-spolan-on-search-retargeting/comment-page-1/#comment-872367 Don Plain Wed, 25 Nov 2009 03:14:57 +0000 http://www.ysmblog.com/blog/?p=885#comment-872367 Sounds interesting but how are you “serving” the ad to them? Sounds interesting but how are you “serving” the ad to them?

]]> By: Ryan http://www.ysmblog.com/blog/2009/10/16/video-yahoos-mitch-spolan-on-search-retargeting/comment-page-1/#comment-872298 Ryan Tue, 24 Nov 2009 19:52:10 +0000 http://www.ysmblog.com/blog/?p=885#comment-872298 OK, sounds great. But how do you actually implement it? Is this a big-ticket item to be had from an actual Yahoo salesperson, or something I can use just as a Yahoo Search Marketing advertiser? OK, sounds great. But how do you actually implement it?

Is this a big-ticket item to be had from an actual Yahoo salesperson, or something I can use just as a Yahoo Search Marketing advertiser?

]]> By: Ben Moskel http://www.ysmblog.com/blog/2009/10/16/video-yahoos-mitch-spolan-on-search-retargeting/comment-page-1/#comment-872293 Ben Moskel Tue, 24 Nov 2009 19:23:25 +0000 http://www.ysmblog.com/blog/?p=885#comment-872293 This is really exciting. I am glad to see that Yahoo! is taking the lead on this. We already see much lower cpa's with Yahoo as compared to other advertising so this retargeting should be even better. This is really exciting. I am glad to see that Yahoo! is taking the lead on this. We already see much lower cpa’s with Yahoo as compared to other advertising so this retargeting should be even better.

]]> By: Eran http://www.ysmblog.com/blog/2009/10/16/video-yahoos-mitch-spolan-on-search-retargeting/comment-page-1/#comment-872291 Eran Tue, 24 Nov 2009 19:10:10 +0000 http://www.ysmblog.com/blog/?p=885#comment-872291 Very interesting video ,keep up the gr8 work ,peace Very interesting video ,keep up the gr8 work
,peace

]]> By: Paul Hux http://www.ysmblog.com/blog/2009/10/16/video-yahoos-mitch-spolan-on-search-retargeting/comment-page-1/#comment-872290 Paul Hux Tue, 24 Nov 2009 19:05:36 +0000 http://www.ysmblog.com/blog/?p=885#comment-872290 Seems like a great idea, can we see a working example and what would be the cost to the publisher of the Ad? Seems like a great idea, can we see a working example and what would be the cost to the publisher of the Ad?

]]> By: Seattle Search Engine Marketing http://www.ysmblog.com/blog/2009/10/16/video-yahoos-mitch-spolan-on-search-retargeting/comment-page-1/#comment-872282 Seattle Search Engine Marketing Tue, 24 Nov 2009 18:32:10 +0000 http://www.ysmblog.com/blog/?p=885#comment-872282 Interesting video - I wonder if this retargeting is something small to medium sized businesses can take advantage of with the Yahoo My Display Ads offering powered by the Ad Ready platform. Interesting video – I wonder if this retargeting is something small to medium sized businesses can take advantage of with the Yahoo My Display Ads offering powered by the Ad Ready platform.

]]> By: assisted living nursing homes http://www.ysmblog.com/blog/2009/10/16/video-yahoos-mitch-spolan-on-search-retargeting/comment-page-1/#comment-864898 assisted living nursing homes Fri, 06 Nov 2009 09:02:04 +0000 http://www.ysmblog.com/blog/?p=885#comment-864898 search re-targeting is not really a novel concept. search re-targeting is not really a novel concept.

]]> By: Webcast: The Next Generation in Display « yadvertisingblog.com Blog http://www.ysmblog.com/blog/2009/10/16/video-yahoos-mitch-spolan-on-search-retargeting/comment-page-1/#comment-861873 Webcast: The Next Generation in Display « yadvertisingblog.com Blog Tue, 27 Oct 2009 01:27:51 +0000 http://www.ysmblog.com/blog/?p=885#comment-861873 [...] may have heard of Yahoo! Search Retargeting and Smart Ads, which can make your display ads more relevant to users—but you may not know [...] [...] may have heard of Yahoo! Search Retargeting and Smart Ads, which can make your display ads more relevant to users—but you may not know [...]

]]> By: SearchCap: The Day In Search, October 19, 2009 http://www.ysmblog.com/blog/2009/10/16/video-yahoos-mitch-spolan-on-search-retargeting/comment-page-1/#comment-860066 SearchCap: The Day In Search, October 19, 2009 Mon, 19 Oct 2009 21:26:29 +0000 http://www.ysmblog.com/blog/?p=885#comment-860066 [...] Video: Yahoo’s Mitch Spolan on Search Retargeting, Yahoo! Search Marketing Blog [...] [...] Video: Yahoo’s Mitch Spolan on Search Retargeting, Yahoo! Search Marketing Blog [...]

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