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	<title>Comments on: New Math</title>
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	<link>http://www.ysmblog.com/blog/2009/07/24/new-math/</link>
	<description>The official blog of Yahoo! Search Marketing</description>
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		<title>By: senior living las vegas</title>
		<link>http://www.ysmblog.com/blog/2009/07/24/new-math/comment-page-1/#comment-864931</link>
		<dc:creator>senior living las vegas</dc:creator>
		<pubDate>Fri, 06 Nov 2009 09:41:59 +0000</pubDate>
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		<description>math 101</description>
		<content:encoded><![CDATA[<p>math 101</p>
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		<title>By: unlimited</title>
		<link>http://www.ysmblog.com/blog/2009/07/24/new-math/comment-page-1/#comment-860000</link>
		<dc:creator>unlimited</dc:creator>
		<pubDate>Mon, 19 Oct 2009 15:50:23 +0000</pubDate>
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		<description>This article is good for newbies at businesses I guess… it is just Basic maths. The examples are a little odd through because the conversion rates are very low, and it will be difficult to make money with such a low conversion rate. Anyways thanks a lot for sharing and I agree with Fawn, sometimes it is better to change your keywords in order to make more traffic than spending more money in the keywords which are not giving you the result you were expecting.</description>
		<content:encoded><![CDATA[<p>This article is good for newbies at businesses I guess… it is just Basic maths. The examples are a little odd through because the conversion rates are very low, and it will be difficult to make money with such a low conversion rate. Anyways thanks a lot for sharing and I agree with Fawn, sometimes it is better to change your keywords in order to make more traffic than spending more money in the keywords which are not giving you the result you were expecting.</p>
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		<title>By: Fawn</title>
		<link>http://www.ysmblog.com/blog/2009/07/24/new-math/comment-page-1/#comment-846613</link>
		<dc:creator>Fawn</dc:creator>
		<pubDate>Wed, 26 Aug 2009 23:25:26 +0000</pubDate>
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		<description>This is a good article for a basic class but a couple of points that should be made are that with only a 2% conversion rate something is wrong. You would be better tweaking your keywords and your website to push that as close to a 3.5% conversion rate as possible. This would be much more profitable in the long run than spending more on keywords that are probably not preforming as well as they should. Also the latest tests are showing that the conversion rates for for positions 1 thru 5 on paid results are pretty similar so instead of raising your spend from 40 cents to 50 cents if your already in those top 5 then it could be a better idea to change your daily spending limits to get more people.</description>
		<content:encoded><![CDATA[<p>This is a good article for a basic class but a couple of points that should be made are that with only a 2% conversion rate something is wrong. You would be better tweaking your keywords and your website to push that as close to a 3.5% conversion rate as possible. This would be much more profitable in the long run than spending more on keywords that are probably not preforming as well as they should. Also the latest tests are showing that the conversion rates for for positions 1 thru 5 on paid results are pretty similar so instead of raising your spend from 40 cents to 50 cents if your already in those top 5 then it could be a better idea to change your daily spending limits to get more people.</p>
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		<title>By: Search Engine News &#187; New Math</title>
		<link>http://www.ysmblog.com/blog/2009/07/24/new-math/comment-page-1/#comment-846195</link>
		<dc:creator>Search Engine News &#187; New Math</dc:creator>
		<pubDate>Mon, 27 Jul 2009 09:19:30 +0000</pubDate>
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		<description>[...] More from www.ysmblog.com&#8230; [...]</description>
		<content:encoded><![CDATA[<p>[...] More from <a href="http://www.ysmblog.com&#8230" rel="nofollow">http://www.ysmblog.com&#8230</a>; [...]</p>
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		<title>By: SearchCap: The Day In Search, July 24, 2009</title>
		<link>http://www.ysmblog.com/blog/2009/07/24/new-math/comment-page-1/#comment-846186</link>
		<dc:creator>SearchCap: The Day In Search, July 24, 2009</dc:creator>
		<pubDate>Fri, 24 Jul 2009 20:38:41 +0000</pubDate>
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		<description>[...] New Math, Yahoo! Search Marketing Blog [...]</description>
		<content:encoded><![CDATA[<p>[...] New Math, Yahoo! Search Marketing Blog [...]</p>
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