http://www.ysmblog.com/blog/2009/03/16/on-target/ The official blog of Yahoo! Search Marketing Mon, 15 Mar 2010 19:28:15 +0000 http://wordpress.org/?v=2.8.4 hourly 1 http://www.ysmblog.com/blog/2009/03/16/on-target/comment-page-1/#comment-866309 Leon Wed, 11 Nov 2009 19:26:09 +0000 http://www.ysmblog.com/blog/2009/03/16/on-target/#comment-866309 It has been said that Americans don't know there is a whole world outside America. I got that feeling when I tried to geo target the UK and Australia with US/Canada - considered the 4 big ones for marketing. So geo targeting proudly shows US/Canada but not the rest but there is no indication that they don't do the rest... Why would you then like to exclude Africa as per the example?? Can Yahoo target the UK and Australia? It has been said that Americans don’t know there is a whole world outside America. I got that feeling when I tried to geo target the UK and Australia with US/Canada – considered the 4 big ones for marketing.
So geo targeting proudly shows US/Canada but not the rest but there is no indication that they don’t do the rest…
Why would you then like to exclude Africa as per the example??
Can Yahoo target the UK and Australia?

]]> http://www.ysmblog.com/blog/2009/03/16/on-target/comment-page-1/#comment-862464 Yahoo Gives Ads More Targeting Options Thu, 29 Oct 2009 04:15:47 +0000 http://www.ysmblog.com/blog/2009/03/16/on-target/#comment-862464 [...] changes we make to Sponsored Search — sometimes a button is just a button, after all," says Yahoo Search Marketing Blog editor Jeff Sweat. "So, we hope you’ll pay attention when we [...] [...] changes we make to Sponsored Search — sometimes a button is just a button, after all," says Yahoo Search Marketing Blog editor Jeff Sweat. "So, we hope you’ll pay attention when we [...]

]]> http://www.ysmblog.com/blog/2009/03/16/on-target/comment-page-1/#comment-859500 нeзaбyдкa Sat, 17 Oct 2009 14:21:03 +0000 http://www.ysmblog.com/blog/2009/03/16/on-target/#comment-859500 Да уж... Тут как в пословице: Аз, буки и веди страшат, что медведи :) Да уж… Тут как в пословице: Аз, буки и веди страшат, что медведи

]]> http://www.ysmblog.com/blog/2009/03/16/on-target/comment-page-1/#comment-859404 Эдуард Карасев Fri, 16 Oct 2009 19:02:25 +0000 http://www.ysmblog.com/blog/2009/03/16/on-target/#comment-859404 Мне вот интересно, если текст c вашего сайта копировать, ссылку куда лучше ставить прямо на эту страницу блога или же на главную страницу. Мне вот интересно, если текст c вашего сайта копировать, ссылку куда лучше ставить прямо на эту страницу блога или же на главную страницу.

]]> http://www.ysmblog.com/blog/2009/03/16/on-target/comment-page-1/#comment-857704 unlimited Wed, 07 Oct 2009 20:15:22 +0000 http://www.ysmblog.com/blog/2009/03/16/on-target/#comment-857704 Those features were great additions in Panama. We can't wait to see it on other non-US YSM markets. Keep up the good work! Those features were great additions in Panama. We can’t wait to see it on other non-US YSM markets. Keep up the good work!

]]> http://www.ysmblog.com/blog/2009/03/16/on-target/comment-page-1/#comment-852337 WeEntertaining » Yahoo Publisher Sun, 13 Sep 2009 07:14:41 +0000 http://www.ysmblog.com/blog/2009/03/16/on-target/#comment-852337 [...] New Demo Targeting and Dayparting If you do any type of pay-per-click advertising, this is going to be welcome news: Yahoo! Search Marketing just introduced several major enhancements to our Sponsored Search product, including ad scheduling, a dayparting tool for setting the display of ads at different times and days across an entire week; and bid adjustments, which lets you specify a premium bid amount for desired demographic groups and audiences. Take a short hop over to the YSM blog for more details. [...] [...] New Demo Targeting and Dayparting If you do any type of pay-per-click advertising, this is going to be welcome news: Yahoo! Search Marketing just introduced several major enhancements to our Sponsored Search product, including ad scheduling, a dayparting tool for setting the display of ads at different times and days across an entire week; and bid adjustments, which lets you specify a premium bid amount for desired demographic groups and audiences. Take a short hop over to the YSM blog for more details. [...]

]]> http://www.ysmblog.com/blog/2009/03/16/on-target/comment-page-1/#comment-850466 Yahoo!…We’re Innovating | DoctoRevenue Sun, 06 Sep 2009 00:05:21 +0000 http://www.ysmblog.com/blog/2009/03/16/on-target/#comment-850466 [...] New Demo Targeting and Dayparting If you do any type of pay-per-click advertising, this is going to be welcome news: Yahoo! Search Marketing just introduced several major enhancements to our Sponsored Search product, including ad scheduling, a dayparting tool for setting the display of ads at different times and days across an entire week; and bid adjustments, which lets you specify a premium bid amount for desired demographic groups and audiences. Take a short hop over to the YSM blog for more details. [...] [...] New Demo Targeting and Dayparting If you do any type of pay-per-click advertising, this is going to be welcome news: Yahoo! Search Marketing just introduced several major enhancements to our Sponsored Search product, including ad scheduling, a dayparting tool for setting the display of ads at different times and days across an entire week; and bid adjustments, which lets you specify a premium bid amount for desired demographic groups and audiences. Take a short hop over to the YSM blog for more details. [...]

]]> http://www.ysmblog.com/blog/2009/03/16/on-target/comment-page-1/#comment-846888 A Step in the Right Direction Fri, 28 Aug 2009 18:29:34 +0000 http://www.ysmblog.com/blog/2009/03/16/on-target/#comment-846888 [...] Back in March, we launched several new targeting features that can help you reach more of the audience you want at the right time, right place…and at the right price. These enhancements can be used with both the Sponsored Search and Content Match distribution tactics, but one could argue that they’re of greater value to your content campaigns. After all, when someone searches for your product, your odds are pretty decent that they’ll be interested in a well-written, relevant ad. [...] [...] Back in March, we launched several new targeting features that can help you reach more of the audience you want at the right time, right place…and at the right price. These enhancements can be used with both the Sponsored Search and Content Match distribution tactics, but one could argue that they’re of greater value to your content campaigns. After all, when someone searches for your product, your odds are pretty decent that they’ll be interested in a well-written, relevant ad. [...]

]]> http://www.ysmblog.com/blog/2009/03/16/on-target/comment-page-1/#comment-846750 Yahoo! Search Marketing Blog » A Step in the Right Direction Thu, 27 Aug 2009 22:22:59 +0000 http://www.ysmblog.com/blog/2009/03/16/on-target/#comment-846750 [...] Back in March, we launched several new targeting features that can help you reach more of the audience you want at the right time, right place…and at the right price. These enhancements can be used with both the Sponsored Search and Content Match distribution tactics, but one could argue that they’re of greater value to your content campaigns. After all, when someone searches for your product, your odds are pretty decent that they’ll be interested in a well-written, relevant ad. [...] [...] Back in March, we launched several new targeting features that can help you reach more of the audience you want at the right time, right place…and at the right price. These enhancements can be used with both the Sponsored Search and Content Match distribution tactics, but one could argue that they’re of greater value to your content campaigns. After all, when someone searches for your product, your odds are pretty decent that they’ll be interested in a well-written, relevant ad. [...]

]]> http://www.ysmblog.com/blog/2009/03/16/on-target/comment-page-1/#comment-846096 Yahoo! Search Marketing Blog » Diving Deeper into Targeting Mon, 15 Jun 2009 17:47:07 +0000 http://www.ysmblog.com/blog/2009/03/16/on-target/#comment-846096 [...] we shared five common questions we received at our March webinar on the slick new targeting features available to advertisers in their Sponsored Search [...] [...] we shared five common questions we received at our March webinar on the slick new targeting features available to advertisers in their Sponsored Search [...]

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