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December 2nd, 2008
Top Searches of 2008Looking back at this year’s search trends We’re wrapping up a momentous year filled with big events: a historic presidential election, a summer Olympics held in the world’s most populous country, and an economic crisis that continues to affect every American. But did these headline-makers crack the Yahoo! Top 10 list of searches for 2008? The Yodel Anecdotal blog just published the Yahoo! Year in Review, which is highlighted by the ten most popular searches in ’08: Top 10 Searches for 2008 So what, you ask? As a Sponsored Search advertiser, knowing what folks are searching for, and how the keywords you bid on can reach them, could help you refine your campaigns. Revisit our “Five Questions About Keywords” post for more on this topic. In regard to this year’s Top Searches, Yodel Anecdotal’s Vera Chan posits that “a billion (or so) searches can sketch a portrait of a culture in motion. The motion this year was volatile, to say the least, what with the American presidential elections, the Beijing Olympics, and a doggedly stubborn global economic morass.” You can view a snapshot of a “culture in motion”—as revealed by the information it is looking for—on the always-fascinating Yahoo! Buzz. — The Team |
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4 Comments Add your own
1. Svet | December 4th, 2008 at 12:59 am
Well, it just seems people are going online to escape from everything else. Leisure time online. On the other hand, I don’t see John McCain anywhere in the top 10
2. Lisa | December 4th, 2008 at 11:48 am
Seems like men have been quite active on Search Engines this year
50% of searches include women 
3. Anon | December 6th, 2008 at 8:21 pm
I was thinking the oposite.
4. unlimited | October 19th, 2009 at 8:11 am
This post reveals what people is looking for in the internet… what a top 10 searches… they are not going to be helpful for my business but it is interesting to know them. Thanks a lot for sharing but I have never searched for any of these words at all!! Maybe I got different interests than the bulk of people… also I think like Anon, those keywords are more oriented to women than men.
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