Comments on: Are Your Headlines Eye-Grabbers?

By: unlimited

unlimited — Mon, 19 Oct 2009 14:34:49 +0000

Good tips and info, maybe using this tool will be helpful for somebody like us. Using multiple ads works pretty well for us, and as in the most part of the fields, trial and error is the best way to learn as it is very difficult to know if an ad is eye-grabbing or not. The best way to know if your ad is eye-grabbing is seeing it next to other ads about the same and keep trying.

By: Ron Spinner

Ron Spinner — Fri, 24 Oct 2008 09:49:21 +0000

You have to be careful with this Insert Keyword Feature. For example, if you are bidding on an ambiguous keyword your ad has to filter out many searchers. In this case the Keyword Feature can be counter productive.

By: lara

lara — Sat, 18 Oct 2008 23:44:34 +0000

ya its interesting to grab the head lines ,time saving i will revert the news when seeing the headlines its not at all problem but this blog is superb,,,,,,,,,,,,,,,
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Lara
Business Sales

By: Mark

Mark — Sat, 18 Oct 2008 06:34:55 +0000

I agree The Unit, multiple ads, multiple campaigns, test, test, test, not only the ads but landing pages as well. And finally, you can’t test unless you track your results!

By: The Unit

The Unit — Fri, 17 Oct 2008 00:09:37 +0000

I’ve found that using multiple ads has been great for me. They are all used in rotation and the best performing one shows the most. There is a lot of trial and error in this process, but it is worth the effort. My conversions have really increased since trying different ads on sponsored search.

By: Mark

Mark — Thu, 16 Oct 2008 18:29:44 +0000

We've used this tool to market our SEO training course with great effectivness and encourage anyone who markets their site via Yahoo Search Marketing to do the same.