Comments on: Crunch Time http://www.ysmblog.com/blog/2008/03/10/crunch-time/ The official blog of Yahoo! Search MArketing Sat, 17 May 2008 13:22:39 +0000 http://wordpress.org/?v=2.3.3 By: Gitazz http://www.ysmblog.com/blog/2008/03/10/crunch-time/#comment-374254 Gitazz Sun, 20 Apr 2008 23:28:10 +0000 http://www.ysmblog.com/blog/2008/03/10/crunch-time/#comment-374254 I moved away from Google as I was constantly being slapped By google. I thought Yahoo was good as I got good CTR (in spite of lesser market share) I always group tightly knit keywords and write relevant ads. Still Google was never satisfied as they only wanted MORE Money. Is Yahoo going that way too? Like SEO London said it will soon become cheaper to advertise by other methods. I moved away from Google as I was constantly being slapped By google. I thought Yahoo was good as I got good CTR (in spite of lesser market share) I always group tightly knit keywords and write relevant ads. Still Google was never satisfied as they only wanted MORE Money. Is Yahoo going that way too? Like SEO London said it will soon become cheaper to advertise by other methods.

]]> By: Bernard Marrast http://www.ysmblog.com/blog/2008/03/10/crunch-time/#comment-373717 Bernard Marrast Sun, 20 Apr 2008 17:02:13 +0000 http://www.ysmblog.com/blog/2008/03/10/crunch-time/#comment-373717 what does this mean to me in increased sales -- is this this just a money grab by yahoo what does this mean to me in increased sales — is this this just a money grab by yahoo

]]> By: Eches » Yahoo Search Marketing scraps minimum bid http://www.ysmblog.com/blog/2008/03/10/crunch-time/#comment-371042 Eches » Yahoo Search Marketing scraps minimum bid Fri, 18 Apr 2008 22:51:39 +0000 http://www.ysmblog.com/blog/2008/03/10/crunch-time/#comment-371042 [...] Get to know your keyword and its value - Improve your ad quality. - Keep updated with account interface - bids and continually monitor any [...] […] Get to know your keyword and its value - Improve your ad quality. - Keep updated with account interface - bids and continually monitor any […]

]]> By: JB http://www.ysmblog.com/blog/2008/03/10/crunch-time/#comment-313398 JB Thu, 20 Mar 2008 16:50:16 +0000 http://www.ysmblog.com/blog/2008/03/10/crunch-time/#comment-313398 I have to agree with SEO London 100% I have to agree with SEO London 100%

]]> By: Dan http://www.ysmblog.com/blog/2008/03/10/crunch-time/#comment-312995 Dan Thu, 20 Mar 2008 14:07:34 +0000 http://www.ysmblog.com/blog/2008/03/10/crunch-time/#comment-312995 I think it would be best if Google allowed us "Marketing Professionals" to decide what's quality and what's not. I took my budget from Google because of this. Their entire "quaily" concept is nothing but a scam to milk more money from honest advertisers. I think what these companies are forgetting is that when search marketing becomes less cost effective than direct mail, tv, radio, billboards or the like, there's no incentive to actually budget for it. Why would I spend 1.00, 5.00 or even 10.00 to send a virtual postcard to a single person, when I can print and mail a real one for 50 cents? I think it would be best if Google allowed us “Marketing Professionals” to decide what’s quality and what’s not.

I took my budget from Google because of this. Their entire “quaily” concept is nothing but a scam to milk more money from honest advertisers.

I think what these companies are forgetting is that when search marketing becomes less cost effective than direct mail, tv, radio, billboards or the like, there’s no incentive to actually budget for it.

Why would I spend 1.00, 5.00 or even 10.00 to send a virtual postcard to a single person, when I can print and mail a real one for 50 cents?

]]> By: SEO London http://www.ysmblog.com/blog/2008/03/10/crunch-time/#comment-298895 SEO London Tue, 11 Mar 2008 16:21:43 +0000 http://www.ysmblog.com/blog/2008/03/10/crunch-time/#comment-298895 Well I've been doing a lot in YSM and one of may bottlenecks which still bothers me is the delay in approving advertisements. I was wondering if Yahoo can take steps to improve in approving advertisements? We work in very dynamic market and we keep on changing keywords quite frequently. And any change in keywords takes 24 hrs+ to get approval. Well I’ve been doing a lot in YSM and one of may bottlenecks which still bothers me is the delay in approving advertisements.

I was wondering if Yahoo can take steps to improve in approving advertisements?

We work in very dynamic market and we keep on changing keywords quite frequently. And any change in keywords takes 24 hrs+ to get approval.

]]> By: Pay Per Click Journal http://www.ysmblog.com/blog/2008/03/10/crunch-time/#comment-297487 Pay Per Click Journal Mon, 10 Mar 2008 21:47:17 +0000 http://www.ysmblog.com/blog/2008/03/10/crunch-time/#comment-297487 We like the term "keywordologist". This is a great post as with the bids changing, one needs to keep in mind what they should and shouldn't do to adjust to these changes while using their bids and money wisely. We like the term “keywordologist”. This is a great post as with the bids changing, one needs to keep in mind what they should and shouldn’t do to adjust to these changes while using their bids and money wisely.

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