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	<title>Comments on: Slice up Your Advertising Pie</title>
	<link>http://www.ysmblog.com/blog/2008/03/05/slice-up-your-advertising-pie/</link>
	<description>The official blog of Yahoo! Search MArketing</description>
	<pubDate>Sat, 17 May 2008 20:55:44 +0000</pubDate>
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		<item>
		<title>By: Nuphedrine</title>
		<link>http://www.ysmblog.com/blog/2008/03/05/slice-up-your-advertising-pie/#comment-320251</link>
		<dc:creator>Nuphedrine</dc:creator>
		<pubDate>Mon, 24 Mar 2008 03:47:34 +0000</pubDate>
		<guid>http://www.ysmblog.com/blog/2008/03/05/slice-up-your-advertising-pie/#comment-320251</guid>
		<description>great article... I haven't personally run into this problem because I have been advertising on yahoo since overture and know the ins-and-outs of proper campaign management.

This is a great resource for starters.

Thanks!</description>
		<content:encoded><![CDATA[<p>great article&#8230; I haven&#8217;t personally run into this problem because I have been advertising on yahoo since overture and know the ins-and-outs of proper campaign management.</p>
<p>This is a great resource for starters.</p>
<p>Thanks!</p>
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		<title>By: Pay Per Click Journal</title>
		<link>http://www.ysmblog.com/blog/2008/03/05/slice-up-your-advertising-pie/#comment-290737</link>
		<dc:creator>Pay Per Click Journal</dc:creator>
		<pubDate>Thu, 06 Mar 2008 21:06:59 +0000</pubDate>
		<guid>http://www.ysmblog.com/blog/2008/03/05/slice-up-your-advertising-pie/#comment-290737</guid>
		<description>These little details are what can make or break a person's campaign.  It seems not enough people know the tricks of the trade to properly manage their PPC campaigns, thus resulting in failure and eventually blaming of the system as a whole.  Great post!</description>
		<content:encoded><![CDATA[<p>These little details are what can make or break a person&#8217;s campaign.  It seems not enough people know the tricks of the trade to properly manage their PPC campaigns, thus resulting in failure and eventually blaming of the system as a whole.  Great post!</p>
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