Yahoo! at PubCon Las Vegas 2007

The Affordable Leading-Edge Conference for Search Marketers and Webmasters  is Not Just a Simulacra

Whether you’re new to online advertising or you’re a seasoned search marketing pro, WebmasterWorld’s Search & Internet Marketing Conference (“PubCon”), to be held next week at the Las Vegas Convention Center, is almost a guaranteed win.

For four days, in the hyper-real, postmodernist splendor of Vegas, PubCon will feature engaging topics to those interested in search marketing, Web 2.0, SEO, affiliate programs, domains, online video, multimedia and more.

Writing about Las Vegas, the French philosopher, Jean Baudrillard, once wrote:

The skylines lit up at dead of night, the air-conditioning systems cooling empty hotels in the desert, and artificial light in the middle of the day all have something both demented and admirable about them: the mindless luxury of a rich civilization, and yet of a civilization perhaps as scared to see the lights go out as was the hunter in his primitive night.

But there’s no need to worry about being in the dark about search marketing and web publishing, because Yahoo! will be there to help shine a light on the way. PubCon 2007 will feature a special evening session featuring Guy Kawasaki and a panel with Yahoo! execs Tim Mayer and Dan Boberg. And don’t forget to attend Tuesday’s “Major PPC Engines – Vendor Panel,” featuring Yahoo! Search Marketing’s own Patrizio Spagnoletto.

For more information, check out the complete schedule. Be sure to visit the Yahoo! booth No. 502 on the conference floor, too. 

Vegas, as Baudrillard said, is the ultimate American simulacra of a city. Why go to Paris when you can gamble at the Paris, Las Vegas? Why visit the pyramids of Giza, when you can witness the wacky prop comedy of Carrot Top or watch an IMAX film about the Nile at the Luxor? Can’t decide whether to play blackjack, see priceless works of art in a casino lobby or spend $4.99 for a prime rib dinner (salad and dinner roll included)? No matter—you can do it all.

Take a break from chasing the ever-fleeting jackpot and get some real, practical takeaways for your search marketing efforts from the Yahoo! search luminaries at PubCon 2007.

When: December 4 to 7, 2007
Where: Las Vegas Convention Center, Las Vegas

—Roger Park, Hipster of Hyperreality