http://www.ysmblog.com/blog/2007/09/05/ad-testing-month/ The official blog of Yahoo! Search MArketing Sat, 17 May 2008 19:48:38 +0000 http://wordpress.org/?v=2.3.3 http://www.ysmblog.com/blog/2007/09/05/ad-testing-month/#comment-310984 Jeremy Wed, 19 Mar 2008 19:17:33 +0000 http://www.ysmblog.com/blog/2007/09/05/ad-testing-month/#comment-310984 Is this why when I log into my account, sometimes half or even all but one of my ads are turned off? Is this why when I log into my account, sometimes half or even all but one of my ads are turned off?

]]> http://www.ysmblog.com/blog/2007/09/05/ad-testing-month/#comment-307161 Yahoo! Search Marketing Blog » The Quality Impact Mon, 17 Mar 2008 17:16:14 +0000 http://www.ysmblog.com/blog/2007/09/05/ad-testing-month/#comment-307161 [...] Tip #3: Ad testing with optimization Your minimum bids are based on individual keyword and ad combinations, so testing ads can reveal which ads work best. Use ad optimization to automatically display the ads that are being clicked on more often. Here’s more information on ad testing. [...] […] Tip #3: Ad testing with optimization Your minimum bids are based on individual keyword and ad combinations, so testing ads can reveal which ads work best. Use ad optimization to automatically display the ads that are being clicked on more often. Here’s more information on ad testing. […]

]]> http://www.ysmblog.com/blog/2007/09/05/ad-testing-month/#comment-216713 Steve Thu, 24 Jan 2008 12:59:41 +0000 http://www.ysmblog.com/blog/2007/09/05/ad-testing-month/#comment-216713 I keep reading that it's better to have 'optimized display' turned off, so that you can give each ad a 50% display and get a more accurate reading? I keep reading that it’s better to have ‘optimized display’ turned off, so that you can give each ad a 50% display and get a more accurate reading?

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