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June 8th, 2007
Old News is Good News
Loyal readers of On Target, our quarterly newsletter compiled and edited by Jeff Hecox, “the hardest working writer in search marketing,” have learned how to build brand awareness, what holiday shoppers want, how search and display ads can work together, and a lot more. But memory’s a tricky thing. Sometimes it’s hard to remember what you ate for breakfast, let alone what you read last month, especially amid the swirling sea of media noise in which we now live. So in case you misplaced your last On Target, the one with the article you knew you wanted to read later but couldn’t remember what it was about, we’ve created an newsletter archive in the Help Center. Now if you could only remember where you put down your bifocals. —Michael Mattis |
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