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	<title>Comments on: Quality is His New Job, For One</title>
	<link>http://www.ysmblog.com/blog/2007/03/22/quality-is-his-new-job-for-one/</link>
	<description>The official blog of Yahoo! Search MArketing</description>
	<pubDate>Sat, 17 May 2008 19:48:14 +0000</pubDate>
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		<item>
		<title>By: Australian Online Advertising News &#38; Information &#187; Blog Archive &#187; The Year in Review</title>
		<link>http://www.ysmblog.com/blog/2007/03/22/quality-is-his-new-job-for-one/#comment-190257</link>
		<dc:creator>Australian Online Advertising News &#38; Information &#187; Blog Archive &#187; The Year in Review</dc:creator>
		<pubDate>Wed, 09 Jan 2008 07:34:14 +0000</pubDate>
		<guid>http://www.ysmblog.com/blog/2007/03/22/quality-is-his-new-job-for-one/#comment-190257</guid>
		<description>[...] wrote a whole series about it (Part I, Part II, Part III, Part IV). Heck, we even elected a VP of Network Quality and opened a Network Quality [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] wrote a whole series about it (Part I, Part II, Part III, Part IV). Heck, we even elected a VP of Network Quality and opened a Network Quality [&#8230;]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Yahoo! Search Marketing Blog &#187; The Year in Review</title>
		<link>http://www.ysmblog.com/blog/2007/03/22/quality-is-his-new-job-for-one/#comment-164224</link>
		<dc:creator>Yahoo! Search Marketing Blog &#187; The Year in Review</dc:creator>
		<pubDate>Wed, 26 Dec 2007 20:14:44 +0000</pubDate>
		<guid>http://www.ysmblog.com/blog/2007/03/22/quality-is-his-new-job-for-one/#comment-164224</guid>
		<description>[...] wrote a whole series about it (Part I, Part II, Part III, Part IV). Heck, we even elected a VP of Network Quality and opened a Network Quality [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] wrote a whole series about it (Part I, Part II, Part III, Part IV). Heck, we even elected a VP of Network Quality and opened a Network Quality [&#8230;]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Web Tasarimi</title>
		<link>http://www.ysmblog.com/blog/2007/03/22/quality-is-his-new-job-for-one/#comment-66921</link>
		<dc:creator>Web Tasarimi</dc:creator>
		<pubDate>Tue, 16 Oct 2007 13:05:23 +0000</pubDate>
		<guid>http://www.ysmblog.com/blog/2007/03/22/quality-is-his-new-job-for-one/#comment-66921</guid>
		<description>Thanks all information.</description>
		<content:encoded><![CDATA[<p>Thanks all information.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Yahoo! Search Marketing Blog &#187; The Way from San Jose</title>
		<link>http://www.ysmblog.com/blog/2007/03/22/quality-is-his-new-job-for-one/#comment-35705</link>
		<dc:creator>Yahoo! Search Marketing Blog &#187; The Way from San Jose</dc:creator>
		<pubDate>Mon, 27 Aug 2007 20:47:50 +0000</pubDate>
		<guid>http://www.ysmblog.com/blog/2007/03/22/quality-is-his-new-job-for-one/#comment-35705</guid>
		<description>[...] Engines on Click Fraud In this session, Reggie Davis, VP, marketplace quality, Yahoo! Search Marketing, summed it up succinctly with, “ad quality + traffic quality = [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] Engines on Click Fraud In this session, Reggie Davis, VP, marketplace quality, Yahoo! Search Marketing, summed it up succinctly with, “ad quality + traffic quality = [&#8230;]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Yahoo! Publisher Network &#187; Blog Archive &#187; New Traffic Quality Center Launches</title>
		<link>http://www.ysmblog.com/blog/2007/03/22/quality-is-his-new-job-for-one/#comment-30666</link>
		<dc:creator>Yahoo! Publisher Network &#187; Blog Archive &#187; New Traffic Quality Center Launches</dc:creator>
		<pubDate>Wed, 08 Aug 2007 22:24:05 +0000</pubDate>
		<guid>http://www.ysmblog.com/blog/2007/03/22/quality-is-his-new-job-for-one/#comment-30666</guid>
		<description>[...] Davis, our VP of Network Quality, cuts the [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] Davis, our VP of Network Quality, cuts the [&#8230;]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Yahoo! Search Marketing Blog &#187; New Traffic Quality Center Launches</title>
		<link>http://www.ysmblog.com/blog/2007/03/22/quality-is-his-new-job-for-one/#comment-30663</link>
		<dc:creator>Yahoo! Search Marketing Blog &#187; New Traffic Quality Center Launches</dc:creator>
		<pubDate>Wed, 08 Aug 2007 22:09:25 +0000</pubDate>
		<guid>http://www.ysmblog.com/blog/2007/03/22/quality-is-his-new-job-for-one/#comment-30663</guid>
		<description>[...] Davis, our VP of Marketplace Quality, cuts the [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] Davis, our VP of Marketplace Quality, cuts the [&#8230;]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Yahoo! Search Marketing Blog &#187; Yahoo! Increases Quality Initiatives</title>
		<link>http://www.ysmblog.com/blog/2007/03/22/quality-is-his-new-job-for-one/#comment-7836</link>
		<dc:creator>Yahoo! Search Marketing Blog &#187; Yahoo! Increases Quality Initiatives</dc:creator>
		<pubDate>Thu, 12 Apr 2007 21:41:21 +0000</pubDate>
		<guid>http://www.ysmblog.com/blog/2007/03/22/quality-is-his-new-job-for-one/#comment-7836</guid>
		<description>[...] We also hear that you want more transparency and dialogue with us, and that’s part of my new responsibilities in leading the company’s marketplace quality efforts and helping to drive the industry forward on these issues. [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] We also hear that you want more transparency and dialogue with us, and that’s part of my new responsibilities in leading the company’s marketplace quality efforts and helping to drive the industry forward on these issues. [&#8230;]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Yahoo! Publisher Network &#187; Blog Archive &#187; Yahoo! Increases Quality Initiatives</title>
		<link>http://www.ysmblog.com/blog/2007/03/22/quality-is-his-new-job-for-one/#comment-7835</link>
		<dc:creator>Yahoo! Publisher Network &#187; Blog Archive &#187; Yahoo! Increases Quality Initiatives</dc:creator>
		<pubDate>Thu, 12 Apr 2007 21:41:03 +0000</pubDate>
		<guid>http://www.ysmblog.com/blog/2007/03/22/quality-is-his-new-job-for-one/#comment-7835</guid>
		<description>[...] We also hear that you want more transparency and dialogue with us, and that’s part of my new responsibilities in leading the company’s marketplace quality efforts and helping to drive the industry forward on these issues. [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] We also hear that you want more transparency and dialogue with us, and that’s part of my new responsibilities in leading the company’s marketplace quality efforts and helping to drive the industry forward on these issues. [&#8230;]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Discovery</title>
		<link>http://www.ysmblog.com/blog/2007/03/22/quality-is-his-new-job-for-one/#comment-5273</link>
		<dc:creator>Discovery</dc:creator>
		<pubDate>Sat, 24 Mar 2007 14:35:51 +0000</pubDate>
		<guid>http://www.ysmblog.com/blog/2007/03/22/quality-is-his-new-job-for-one/#comment-5273</guid>
		<description>This is the best news I have heard from YSM in a long time! The Project Panama roll out went well and the new interface is also a welcomed change over DTC. However, to many it was the lack of control over the content network that was the sore spot. I for one can deal with even the weakest interface so long as the traffic is good. I'm hopeful that with domain name blocking and other features YSM's will once again become a serious contender.

The last piece of the puzzle is a campaign editor application for power users to create/edit/update their accounts efficiently.</description>
		<content:encoded><![CDATA[<p>This is the best news I have heard from YSM in a long time! The Project Panama roll out went well and the new interface is also a welcomed change over DTC. However, to many it was the lack of control over the content network that was the sore spot. I for one can deal with even the weakest interface so long as the traffic is good. I&#8217;m hopeful that with domain name blocking and other features YSM&#8217;s will once again become a serious contender.</p>
<p>The last piece of the puzzle is a campaign editor application for power users to create/edit/update their accounts efficiently.</p>
]]></content:encoded>
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