Yahoo! Search Marketing Home
Yahoo! Search Marketing Blog
December 11th, 2006

New Manage Bids Now Live

Changes made to smooth your upgrade

Two weeks ago we noted some changes would be coming to your Sponsored Search Manage Bids pages. These changes are now live.

Please note that since we announced this upgrade, there have been a few last-minute enhancements to the planned roll-out. To get a handle on the changes, check out our revised blog post and be sure to visit our FAQs.

Even if you haven’t yet upgraded to the new search advertising platform, you’ll now see these changes in your account.

—The Team

Posted by Administrator

[ Categories: Uncategorized ]

6 Comments Add your own

  • 1. Barbara Guerra  |  December 12th, 2006 at 3:04 am

    I can’t figure out how to get back up as a sponsored search. Can someone call me and walk me through it. I don’t know my ID

    Barbara Guerra

  • 2. ED TALLEY  |  December 12th, 2006 at 5:15 pm

    WOW, what a change. I am trying to learn where the next bidder is beneath me. Will there be a tool to see who is bidding for the same keywors under me and what they are paying?
    thanks
    ed

  • 3. Michael B  |  December 14th, 2006 at 2:28 pm

    It does not appear that Latest Available Bid Range is working correcty… On the FAQ page for Panama the following is stated.

    “Latest Available Bid Range – This column displays the latest available bid information for the positions at the top of the search results page for each of your keywords. For example, if the latest available bid range displayed for one of your keywords is $.75 – $.25, that means that the advertiser in position one is bidding $.75 and the advertiser in the last position at the top of the page is bidding $.25.”

    However, for many keywords bidding $.01 more then the number one position does not move them into the #1 position. It seems that certain advertisers are not being included in this range. Is there integration between the Panama bid landscape and the old sponsored landcape, or are the Panama users not integrated??

  • 4. Administrator  |  December 21st, 2006 at 4:04 pm

    Hey, Michael B.

    All advertisers, whether they have upgraded their accounts yet or not, will have their bid information included in the Latest Available Bid Range column. Once you enter a new bid in the Max Bid column and click Update Bids, you will see an estimate of the average position your listing may achieve on the results page, based on your new bid and the historical bids of other advertisers.

  • 5. Administrator  |  December 21st, 2006 at 4:08 pm

    ED TALLEY asks:

    I am trying to learn where the next bidder is beneath me. Will there be a tool to see who is bidding for the same keywords under me and what they are paying?

    As always, we encourage advertisers to track their results (conversion rate and other performance metrics) from individual keywords, so that you can manage your bids and creative for maximum return-on-investment. A keyword can be profitable at any position on the page, so we suggest not focusing too much on position. Rather, you should test different bids and creative (titles and descriptions) to find the “sweet spot” where your profit is the greatest.

  • 6. free mp3 music downloads  |  November 28th, 2007 at 6:30 am

    Hi, my sites:6034eb

Leave a Comment

Required

Required, hidden

Some HTML allowed:
<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>
Yahoo! Advertising Blog
FOLLOW US
USEFUL LINKS
OUR PHOTOS
www.flickr.com
This is a Flickr badge showing public photos from ysmblogger. Make your own badge here.
POSTS BY SUBJECT
BLOGROLL
OTHER YAHOO! BLOGS

We encourage comments and look forward to hearing from you. Please note that Yahoo! may, in our sole discretion, remove comments if they are off topic, inappropriate, or otherwise violate our Terms of Service.

Powered by WordPress
Hosted by Yahoo!

Copyright © 2008 Yahoo! Inc. All Rights Reserved | Copyright/IP Policy | Terms of Service | Trademarks | Patents | Help
NOTICE: We collect personal information on this site. To learn more about how we use your information, see our Privacy Policy.